Tuesday, April 21, 2009

Granola power

During my countless trips to Superfresh, I have often contemplated buying the generic America's Choice version of my beloved Nature Valley Peanut Butter Crunchy Granola Bars in order to save 79 cents on a six-pack (for those of you without calculators nearby, that this results in a savings of 12.67 cents per two-bar pack or 6.3 cents per actual bar). These being Troubled Times, I finally decided to give the budget bars a shot. I should never have waited so long. For while the America's Choice box has a fairly bland and prosaic design ...

... out of that box emerges the most fearsome and powerful packaging in granola bar history:

It's so crunchy!!!! It's as if my granola bar is going to don a spandex suit and save the planet with its crunch. It's the only kind of granola bar I'm ever buying again. I don't even remember what it tasted like.


caolan said...

You know who would like that granola bar?


(This reference makes more sense if you are a huge fan, as Paul is, of Paul Lind's performance in the cartoon version of Charlotte's Web. But the relevant CW book chapter is here:

Kate said...

You're right! I think maybe Templeton the Rat designed this granola bar after his original "crunchy" idea was so briskly rejected by Charlotte.

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